Scandinavian media titan Nordic Enjoyment (NENT) Team[visit] has authorized an expansion to its manage Uefa to keep special Champions League program civil liberties in Denmark through to the end of the 2023/24 period.
Nonetheless, the broadcaster has lost the Champions Organization civil liberties in Norway and Sweden, agreements it has actually held because the competitors was relaunched in 1992.
Telia, the telecoms firm that owns Bonnier Broadcasting, has actually safeguarded the legal rights to European club football's elite event in Sweden. That bargain is worth around SEK1 billion (US$ 99.4 million) annually, according to Swedish outlet Dagens Media.
Although the end result of the Norwegian tender has not been introduced, NENT chief executive Anders Jensen validated his firm had actually lost out on the contract.
He told Norwegian media electrical outlet Kampanje: "We tried for the Champions League in Norway and also Sweden which I think was reasonable in terms of making money from the financial investment. Yet we weren't even close, so somebody else has actually put a lot more money on the table."
Financial information for the Danish bargain, assisted in by Uefa's legal rights sales company Group Advertising, were not revealed, yet Jensen has actually been a prolific spender recently. He sanctioned a UK ₤ 2 billion (US2.48 billion), six-year legal rights pan-Nordic bargain for English soccer's top-flight Premier Organization in February as well as later grabbed the local contract for German football's top-flight[toulon rugby jersey] Bundesliga.
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